Cooperative Marketing by National Open University of Nigeria
File Type :PDF Number of Pages :159
Description Major aim of this note
is to expose you to various areas of cooperative marketing so as to enhance the
effective performance among members, employees, suppliers, buyers and other
stakeholders. Topics covered includes: Cooperative Marketing Concept,
Cooperative Pricing, Customer Relationship Management, Cooperative Marketing In
The New Millennium, Farm Supply Cooperative, Wholesale Marketing, Marketing
Strategy, New Product Development, Branding Cooperative Marketing, Market
Segment, Marketing Mix, Sales In Cooperative Marketing, Advertising and
Contemporary Issues on advertising.
|