Exploring Business
The author's goals in writing Exploring
Business is to introduce students to business in an exciting way and
provide faculty with a fully developed teaching package that allows them to do
the former. Topics covered includes: The Foundations of Business, Business
Ethics and Social Responsibility, Business in a Global Environment, Selecting a
Form of Business Ownership, The Challenges of Starting a Business, Managing for
Business Success, Recruiting, Motivating, and Keeping Quality Employees,
Teamwork and Communications, Marketing Providing Value to Customers, Product
Design and Development, Operations Management in Manufacturing and Service
Industries, The Role of Accounting in Business, Managing Financial Resources,
Personal Finances, Managing Information and Technology, The Legal and Regulatory
Environment of Business.
Author(s): Karen Collins
940 Pages