Internet Marketing Text
This note explains the following topics:
Background and History, How the Web Works: Technology, Consumers Online,
Organizations Online, Law, Privacy and Security, Marketing Research, Digital
Economics and Stretegy Issues, Products enhanced by the Web, Price, Online
Payments for Offline Services, Online Advertising Issues and Trends, Social
Media, Other elements of the Promotional Mix and Broader Media Issues.
Author(s): Alex Brown
NA Pages