This book covers the following topics:
Managerial Economics, Objectives Of The Business Firm, Fundamental Economic
Concepts, Law Of Demand, Demand Elasticity, Demand Forecasting, Consumer
Behaviour: Cardinal Analysis, Ordinal Analysis, Production Function,
Economies Of Scale, Cost Concepts, Price Determination: Perfect Competition
And Monopoly, Monopolistic Competition And Oligopoly, Dumping And Tranfer
Pricing, Business Cycles, Inflation, National Income and Monetary Policy.
The objective of
this book to familiarize the students with the basic concepts of economics
such as Demand, Supply, Goods, Utility and enable the students to understand
basic theories, Principles and laws relating to Consumption, Production and
Distribution.